Holly Clegg, the “Queen of Quick,” is well known in many circles for her trim&TERRIFIC™ cookbook series of cookbooks and “Eating Well Through Cancer
.” Holly’s mission is to provide everyone with the ability to put a delicious, healthier meal on the table in a time-friendly manner, and she has successfully spread her message for many years through television appearances, product endorsements and her website. Recently, Holly has started leveraging social media to deliver her cooking and lifestyle advice.
Although Holly admits that she is more technically proficient than her peers, she quickly found herself overwhelmed by her social networking activity and needed an effective solution to manage all her accounts in a single place. For Holly, NutshellMail was the exact tool she needed to stay engaged, but not controlled by her social networking activity.
Holly was nice enough to answer a few questions about the benefits of social networking, its problems, and how NutshellMail has helped her to remain productive and focused on what she does best – bringing quick and nutritional meals to every dinner table.
Why is social networking important to you?
I think social networking is not only a convenient way to reach a lot of people, but it is economical, entertaining and a great way to keep up with people and news. It also provides me with the tools I need to efficiently and easily have my healthy eating message reach people of interest.
Before using NutshellMail, how did you manage all your activity?
Social networking can be overwhelming and if you have more than one email account (I do), or social network (I do), you spend half your day going from site to site. Before NutshellMail, social networking was managing me instead of me managing it.
How has NutshellMail made your life easier?
Honestly, I didn’t quite understand the concept initially, but being so busy and going in so many directions, I decided I needed help. NutshellMail has simplified and organized my social networking (Facebook, Twitter, LinkedIn, AOL), into one concise form that is easily accessible. When I travel, NutshellMail has been absolutely the answer to my dreams as it is difficult to check everything from my Blackberry. With NutshellMail, I can see all my messages at one time. Truly, it is one of my favorite and most useful tools that I have found on the Internet in a long time.
Why do you prefer to manage your social networks through email?
I have been using email for years; I know how it works and it’s the messaging platform I am most comfortable with. Email allows all my messages to be in one place…and who isn’t always checking their email?
NutshellMail’s mission is to bridge the gap between the social web and the average Internet user. We do this by bringing your social networking activity to your email inbox—the platform that most users understand. Holly is a great example of how you can master social media without having a master’s degree in computer science or marketing.